The Fore, a beautiful gym in Kings Cross, London, wanted to run a paid social media advertising campaign but had no media that would help them stand out. We created two ads, the second was setup to only be shown to those who had already seen the first ad in order to keep it fresh for the viewer. A one day shoot, some good recruitment of extras of existing members, and some loud music was all that was needed to create both ads, aswell as a bank of short form social clips to show off specific services.